The Strottman Difference

 

If you do not see a position that you are qualified for or interested in, send your resume anyway as we are always looking to add new talent to the agency.

 

For more information about Strottman or to submit your resume, please email bcarlson@strottman.com.

 

We are an Equal Opportunity Employer.

 

Sr. Analyst, Consumer Insights - Irvine, CA
In this capacity you will be responsible for:

If you love digging for information on an unending variety of subjects, are the kind of person who would rather write an essay than take a multiple choice test, and don’t mind an informal workplace filled with toys and creative people, then Strottman is your kind of place.  We are looking for a Sr. Analyst, Consumer Insights to attack the following:  

  • Information and Trend Gathering – Assist VP, Insights in keeping up-to-date on news and developments in agency’s clients’ industries, including restaurants, consumer package goods, movies, television, toys, and consumer brand promotions
  • Data Archiving – Catalog and organize primary and secondary research data and product samples/images electronically
  • Quarterly Reports – Prepare quarterly reports including: 1) QSR industry competitive review, 2) General consumer/product trends report, 3) Other ad-hoc reports as needed
  • Social Media & Mobile Apps/Web – Become agency’s primary resource on information and trends related to social media and mobile apps/web.  Regularly monitor Facebook, Twitter, and blog activities, as well as mobile app introductions of QSR and major family-focused consumer and entertainment brands in order to pass along relevant information and updates to Agency clients and internal teams
  • On-line Survey Design and Programming – become proficient in Qualtrics survey software application to be able to design, program and tabulate results of quantitative client research projects
  • Client and New Business Pitch Presentation Support – Assist with all aspects of preparing client and new business presentations

Qualified applicants interested in this opportunity must have:
  • Bachelors Degree and 3-4 years experience to include business-related research; experience in youth/family product marketing, consumer packaged goods, and primary/secondary research techniques preferred
  • Unique ability to concisely summarize, analyze and report relevant findings and insights
  • Superior verbal/written communication skills a must as well as convey compelling points-of-view
  • Savvy to, and “in the know” about, trends relevant to today’s kids and families
  • Up-to-date on current movies, TV programs, video games, and other entertainment media
  • Experienced using social networking sites such as Facebook and Twitter, as well as blogs
  • Comfortable walking into a retail store and snapping some photos of product displays without getting yelled at
  • Able to find innovative ways of digging up answers to a wide variety of questions and challenges using only publicly-available information and databases on the web
  • Not shy when it comes to talking to consumers or store employees on the phone or in person
  • Expert in internet search as well as MS Word, PowerPoint, & Excel; experience using Prezi, LexisNexis or Factiva a plus
  • Must be detail-oriented and focused
  • Ability to not take yourself too seriously and have fun at work  
Only qualified applicants will be considered. Salary commensurate with experience and qualifications. Attractive benefits package. Please send your resume with SALARY HISTORY AND REQUIREMENTS to: bcarlson@strottman.com.